Avenly London Avenly London

For more than a decade, Avenly London has quietly grown into a cherished name among women across London, Ireland and the UK. What began as a small, heartfelt boutique created by a mother and daughter has evolved into a trusted destination for beautifully made pieces that feel personal, elegant and truly lasting. Through the years, our commitment has remained unchanged: thoughtful design, warm service and clothing that brings confidence to every woman who wears it.

The mother-daughter duo behind Avenly London bring together two generations of taste, experience and dedication. Anna’s lifelong passion for timeless fashion and Sarah’s modern eye for style blend naturally into a brand built on warmth, quality and authenticity. Every collection reflects their shared belief that clothing should feel personal, elegant and made to last. Guided by heart, heritage and a deep love for their community, they continue to shape Avenly London into a place where women of all ages can feel confident, inspired and beautifully themselves.